Social Media Marketing
Social Media is a very important part of our online strategy to raise brand awareness and get you noticed online. A recent survey found that around 20 million people per day in the UK alone log onto Facebook. That’s pretty much a third of the population. Facebook only accounts for one of many social spaces online with the likes of Twitter and Snapchat also having a huge following.If your online marketing strategy does not involve social media then you are seriously missing out on a massive audience of potential customers for your products or services. If it does, are you using it to its maximum potential.
By using our extensive knowledge in this area we can build your social profile and ensure people are viewing, liking and sharing your products or services through many social media platforms such as Facebook and twitter plus many more.We realise that posting and tweeting on many social media websites is very time consuming, plus it’s not always easy to share or post something that everyone is interested in enough to share or like so we do all this tedious work on your behalf.Don’t miss out on Social Media as it really does have an impact on your online presence.
Content writing within a website is an integral part of the build and it’s vital that it is done correctly. It’s important that the correct key words and search phrases are utilised at the correct density to attract traffic, not enough keywords and your pages won’t be found and too many and your site will be penalised by the search engines. Key word density has to planned and implemented in a strategic way to engage your visitors and turn them into paying customers.
Whether it’s a brand new website or simply updating and refreshing your current web space we can help your website stand out from the crowd.Our Content Writing Service.The written content on your website can make all the difference to keeping your visitors interested. Use boring or long-winded content and your visitor can become disengaged and lose interest. Using our team of expert content writers we have a solution to the problem. We can create unique content to publish online. We write specific content to highlight your business or the services you offer that not just gets you visitors but keeps them on your site.Content and product descriptions.We can re-write the content you may currently have giving your website and visitors a fresh new feel. We can also create bespoke content from scratch.
Does your product descriptions do your products or services justice? We can create attractive product descriptions so your products practically sell themselves. We realise that many people don’t have the time to do this properly. Product descriptions can make the difference between selling and not selling.Whatever content you may need, use our contact form to get in touch and talk to us, we will soon have your website displaying fresh unique content that speaks volumes about you, your business or service.
Search Engine Optimisation
Search Engine Optimisation is critical to the success or failure of any website. You could design the best website in the world but it is useless if it doesn’t show up in the search engine listings or rankings. Although it’s very important to have your website looking slick and cool its nowhere near as important as having the internal pages optimised correctly.
Search engines such as Google use algorithms to decide what page to display based on which keywords the searcher enters in the Google search box. For instance if you own a bakery one of your target keywords could be bread. The website needs to be structured and optimised for this particular keyword to be found on a particular page, we call this a landing page, (a landing page is the page which is optimised for the keyword bread and where the customer will end up when they have clicked a link in the search engine). This type of optimisation is done by powering up the specific keyword, in this instance "Bread" using internal and external linking and keyword sensitive strategies from a number of trusted sources. The more power you can direct to your chosen keywords the more chance of them listing on the high pages in Google and other engines.
When you add a keyword or search term into Google for instance, it then trawls its database to deliver you what it feels is the best result for the words or terms you have entered, it is on page optimisation that tells Google which page it should choose to display based on the relevant keywords being utilised.
It is not really possible to give you entire run down on what does and does not help with page positions here in this short space. One thing is for sure is that here at Strategic Digital Media we only use tried and tested methods to improve our customers ranking positions.The search engines are by no means a dumb program, in fact it’s quite the opposite, Google for instance is almost a live entity, and it is constantly learning and changing its methods and algorithms to ensure that its searchers only get the best relevant results based on the search term in question. It is also very aware of the many tricks and short cuts some web marketers do try and manipulate the search engines and show favoured results.
It is for this reason that it’s vitally important that you use a SEO company who knows the good practises and avoids the bad ones. Try to take short cuts and manipulate search engines such as Google and you could run the risk of seeing your website being branded as a bad site and incurring heavy penalties and be not a trusted source of relevant information, if this is the case then it usually means your website is ruined and unlikely to ever list anywhere near the top rankings ever.Doing it right with search engine friendly methods.It is possible to gain good positions with all major search engines by utilising safe and trusted marketing strategies which is where we come into the equitation, Strategic Digital Media is your trusted partner and we only use safe methods to ensure that when you do list in the engines the positions are strong and sustainable.
By visiting our website you are already on your way to having a good website that will rank correctly, to find out more on how we achieve your goals and to discuss your objectives please use our contact page to get in touch. We are always happy to speak to our customers and will get right back to you. If you don’t want to wait then please use the mobile number we have provided, we use a mobile so you can get in touch wherever and whenever you feel like it. Make one good decision today..... Talk to Strategic Digital Media Ltd.